How to design a trade show that stands out!

How to design a trade show that stands out!

You’re attending a trade show and now in the booth design or layout phase. Don’t take this lightly this will make or break your event. We often we see businesses and brands that attend trade shows and walk away feeling like it was a waste of time even...
7 1/2 Critical Musts To Brand a Glamorous Red Carpet Event

7 1/2 Critical Musts To Brand a Glamorous Red Carpet Event

Luxury. Premium. Glamorous. Extravagant. Elegant. What do these words have in common? The above are words you want your audience to say about your red carpet event (RCE for short). Your audience wants to see something they haven’t seen before. You have to make them...
How to use your Step and Repeat to cash in with selfies.

How to use your Step and Repeat to cash in with selfies.

Wanna crush it like a Rockstar, grow your audience reach into social media, and be remembered for the right reasons? Check this out… While attending an event recently, I noticed a Step and Repeat backdrop that we had not created at Kick Ass Media. Umm yeah. You...
Grow your audience, grow your brand.

Grow your audience, grow your brand.

I was reflecting this morning at recent conversations about upcoming economy struggles. I was thinking; what does the average person do to combat this? I remembered a saying I once heard that goes something like this: When business is going well people party and when...
Being an entrepreneur can be hard

Being an entrepreneur can be hard

I know it can be hard getting a business off the ground, attracting customers and actually making money. You see all these success stories around and feel capable of that. Days, weeks, months and even years can fly by and you feel so close. You’re not alone. In fact...